Week 3 - Privacy & Excel

     As it comes closer and closer to the launch date of the line, it is crucial that access and privacy is limited to only those who know the insider details in order to ensure that misleading information won't be leaked, the correct information won't be disclosed at the wrong time, or that private information end up in the wrong hands. These are all social media privacy concerns that our communications (mostly PR and Marketing) gurus need to be aware of. We will make sure to keep many of our accounting and financial statements undisclosed as well as the mutual written agreements between our partners in this new clothing line.
     There will be many ways in which we will ensure the privacy of our new line and the participating brands. One way in which we will do this is to only allow our Facebook and Twitter passwords to be accessible by our trusted Communications Directors. Not even top management will be able to access and edit the content on these pages. We will also make a habit of changing the passwords to our social media pages every 2 weeks. Last but not least, we will also be monitoring all activities (comments, posts, tweets) on all social media websites to make sure that all content is accurate and that if consumers have any questions or concerns, they will be addressed in the proper way.
    Another program that our new line will be utilizing in order to track our business profits is Microsoft Excel. All our accounting statements in our financial department will be using spreadsheets in order to determine business profits at certain intervals. This way, we can see if our product is increasing/decreasing in popularity, how we're doing compared to other similar clothing lines, etc. All our employee wage rates and hours will also be recorded on these spreadsheets so that when pay day comes, all our information will be organized in one place. We will also be creating graphs to display our monthly break-even point and how we actually did in comparison to that for the whole fiscal year. Last but not least, we will make sure that all public information will be depicted in an accurate way because we believe in being honest to our valued customers.